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Your website needs to look good, work, and help your business - not hurt it.
Your website is an extension of your business. It speaks your praise 24 hours a day, 7 days week. It doesn’t take a holiday or sick days. Properly designed, it is one of the best marketing pieces you will ever use. It will communicate to your visitors that you run a trustworthy, professional business. When people are looking, your website informs.
If you have been looking for some help with web design, the above statements are nothing new. That is the nice corporate message that everyone in the industry reiterates.
The problem with that, when it comes to web design more people need to hear the blunt truth versus the corporate message.
When was the last time you checked out your site to see if all the links worked, if all the graphics loaded correctly, or that the text actually makes sense and contains no spelling errors?
Some people don’t care about websites. They will work their way through a bad site just to try to find any information. When they find what they want, they move on. Don’t worry about these people. They are few and far between.
Other people judge your business from the time your website first starts to load. If the site takes too long to load, graphics are missing, links don’t work, or if the site looks outdated, they move on. Or worse they tell people about your bad site.
Your website is an extension of your business. It speaks your praise 24 hours a day, 7 days week. It doesn’t take a holiday or sick days. Properly designed, it is one of the best marketing pieces you will ever use. It will communicate to your visitors that you run a trustworthy, professional business. When people are looking, your website informs.
If you have been looking for some help with web design, the above statements are nothing new. That is the nice corporate message that everyone in the industry reiterates.
The problem with that, when it comes to web design more people need to hear the blunt truth versus the corporate message.
When was the last time you checked out your site to see if all the links worked, if all the graphics loaded correctly, or that the text actually makes sense and contains no spelling errors?
Some people don’t care about websites. They will work their way through a bad site just to try to find any information. When they find what they want, they move on. Don’t worry about these people. They are few and far between.
Other people judge your business from the time your website first starts to load. If the site takes too long to load, graphics are missing, links don’t work, or if the site looks outdated, they move on. Or worse they tell people about your bad site.
Mirror Mirror on the web: 103
